The brief introduction to points discussed in this recording are very interesting from a business standpoint as well as a technical one. We recommend listening to the recording itself for full details.
WordPress keeps its comment forms well hidden. The HTML markup for the comment form is within the wp-includes directory, which everyone should know to avoid, since core hacks are bad mojo. Thankfully, Otto over at the aptly named Otto on WordPress site details how you can add and edit filters for these forms within your